Police was launched in Italy in 1983, going from a simple eyewear brand to become the veritable lifestyle benchmark it is today. With a strong personality, Police represented a particular look and way of life for those who follow trends but seek to stand out with originality and flair. Police continues to ride above fashions without compromising its personality, which has been portrayed by Brand Ambassadors such as George Clooney, Neymar Jr and Lewis Hamilton.